In social media marketing, consistency is crucial. You must be consistent in order for your consumers to identify your brand. Establishing brand loyalty allows you to increase audience interaction and reach. To obtain traction among your key demographic, you must be distinctive, the tone of voice used in communications to that same aesthetics of your […]
Metaverse has now entered our day-to-day lingo. Connections are evolving and so are we. Mark Zuckerberg says 3D spaces in the metaverse will let one socialize, learn, collaborate and play in ways that go beyond what one can imagine. For those uninitiated, Metaverse is a simulated digital environment that uses augmented reality (AR), virtual reality […]
In the digital age, Instagram is one of the most potent marketing tools. It provides marketers with access to a large worldwide audience, with over 800 million members. However, a sizable percentage of Instagram users have trouble generating leads. Converting followers into consumers on Instagram, like any other social site, requires more than just posting […]
Have you ever wondered what your audience would be viewing apart from your content? We are sure you might have thought about it and wanted an answer to it as well. But what if we say you can get a list of what your channel viewers are searching for? Nah, we are not kidding! YouTube […]
Right before we jump into what affiliate marketing trends you should watch out for in the year 2022, let us discuss the term affiliate marketing. It is nothing but a type of marketing where a business rewards the affiliate with a commission fee for every visitor or customer they bring by their marketing efforts. Over […]
To grow your brand, you definitely need to promote it. Social media and traditional marketing are some of the best ways to do so, you even need affiliates to bring your business to the eyes of a large audience. However, finding the right affiliate can be a little tricky. Well, you don’t need to worry […]
Ho! Ho! Ho! Is it Merry Christmas yet? Ah, no! But you definitely need to start planning your Merry campaigns right away. Have you planned your Christmas campaigns yet? If not, we are here to help you shine out in this season. If yes, maybe, these twinkling ideas might be add-ons to your planned strategies. […]
When the pandemic hit the entire world, no one knew that everything would go digital. While people used social media platforms to stay connected with their loved ones, brands & creators used it as an opportunity to emotionally connect with their audience. That’s not it! Studies, games, and even shopping turned online. Talking about shopping […]
Over the years, concerns about mental health have been increased, especially amidst the pandemic. However, even when people are open about it, it is being ignored, like the serious effects of climate change. Speaking of mental health, social media platforms are one of the main reasons mental health has become a serious issue, considering the […]
”Should I go for organic or paid content? Or hey, should we execute a mixed strategy?” Being in the advertising industry, these questions might have been ringing in your ears quite frequently. However, if you are a brand, we are sure you would have definitely put deeper thought into this. While both organic and paid […]