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Asian Paints

Challenge: Promoting the “Beautiful homes” campaign by Asian Paints in the city of Lucknow.

Our Solution: We devised a plan to engage people by organising a contest for Lucknowites. It would require them to paint their homes with the incredible range of Asian Paints products and stand a chance to win a decor for your home worth Rs 50,000 by an expert stylist.

Deliverables: 1 IG Video + 1 Story + 1 Lead to participation in the beauty home campaign (CTA)

City: Lucknow