Objective : To accelerate the number of store visits which had slowed down due to the pandemic.

Solution: We engaged micro instagram bloggers to give their audiences a virtual tour of the store while spotlighting all the benefits Croma offers to its customers: variety of options to choose from, attractive offers and free product trials.

Category of Influencers: Tech, Photography and Creative designers.

Impressions: 100K+ | Likes: 1.3K+ | Comments: 400+ | Views: 45K+ | Reach: 85K+

Deliverables : 1 Video post +Store Visit + 1 Story | Category of influencers : micro-influencers | No. Of Influencers : 3