5 Solid Ways To Boost SEO Through Influencer Marketing
Keeping up with the newest trends and algorithm updates in SEO can be challenging. The value of producing high-quality content has never changed, even if an SEO audit reveals that your website could use some enhancement.
One of the most efficient ways to produce high-quality content is through influencer marketing. Influencer marketing is a kind of marketing that emphasises the use of influential people to promote your brand.
By collaborating with influencers, you may access their pre-existing audience and reach a completely new audience of prospective consumers.
A huge mass of brands trust influencer marketing to be effective. Want a number? About 90% of entrepreneurs are relying on influencer marketing inspired by its success rate.
Believe us when we say this, each of the following ways will just blow your mind better than the last one.
So let’s not beat around the bush and get started to take a look at 5 ways influencer marketing can influence your SEO!
1. SEO is magic for Brand Awareness
Let’s get brand awareness straight into your head. What is it? Brand awareness means you are reaching out broader audience to highlight your brand. Influencer marketing just makes it easier for you by incorporating SEO for boosting brand awareness.
Since your influencer will be already boasting an impressive follower base, it means you have won half of the battle here. When people will see your brand often popping up on their feeds, they would click on your ads and website as well. So how exactly your website and ads will pop up on their feeds? Is it too hard to understand? Obviously through SEO.
Now check this one!
2. Ever Tried Off-page SEO for more traffic?
Credits: Incrementors
Nobody has asked you this question, it’s high time we ask it. Because all along you have been scratching your head about increasing website traffic for nothing. Let off-page SEO handle it for you.
Off-page SEO is all about getting your website sufficient backlinks from the relevant websites of the same niche. So that your website can become a backlink magnet and would start getting newer audiences from those websites as well.
It’s also crucial to ensure that the influencer links you receive are of high quality and add value to the user’s experience. A link from an influencer’s well-written and intriguing blog article is more valuable than a link from a low-quality or spammy website. It’s also critical to ensure that the links you obtain from influencers are of high quality and provide value to the user’s experience. A link from a well-written and interesting blog post by an influencer is more valuable than a link from a low-quality or spammy website.
Does not it sound illegal? But everything is fair in love, war, and influencer marketing. So start working on off-page SEO of your brand and it will enable you to fetch more eyes towards your platform as well.
3. Social engagement and SEO, perfect duo!
Why you are even using influencer marketing? Wait, we are not anti-influencer marketing. It is a question that you need to ask yourself right now if you haven’t relied on SEO for influencer marketing yet.
The job of the influencer you are collaborating with is to promote your brand. So when they do that, their platforms will be boosting the social engagement for your brand as well.
But hey, don’t be too happy because this only happens when their platforms are completely optimized. It means more SEO, more social engagement, and more ROI that you would be wishing deep down your heart for. However, you need to focus on 5 must-dos to improve your influencer marketing ROI besides SEO.
4. Conversions with SEO are Mammoth
Found it fascinating? Well, is it wrong to say that every brand at the end of the day wants a mammoth-sized conversion rate? All day, every day? So how can your brand pull this off easily?
Still, no idea? It seems the perks of SEO need to be unleashed on you this instant. When your brand starts ranking, it will draw the attention of more people. It means if 20 out of 100 people click your website and buy from your brand, congratulations you have successfully converted them.
So if 5 people were converting to your brand without SEO, now 20, more than double. A fair deal isn’t it?
5. SEO does not age in influencer marketing
You must be wondering, “Okay, I’m convinced to use SEO for influencer marketing, so what now”. If you are thinking this then you are looking for long-lasting effects. In this aspect, SEO never abandons you even after years.
Your brand can reap the results, positive results from SEO even 10 years after you performed it. What else would a brand need? No doubt, SEO is like an annoying baby who woes due to appetite in terms of showing results.
But once done, you can never stop SEO from showing your brand to your target audience. So we guess you should hurry because SEO takes time to get your brand true and meaningful recognition.
Parting Words
The world of influencer marketing would just collapse if there would be no SEO. Brands into brands just wasting your time with spammy ads, irrelevant content, and mundane services. SEO gives you a chance to say bye-bye to the crowd and make your own presence for the target audience.
SEO has boundless benefits for your brand if you are working with influencers. As you already know, we at Vavo Digital love to keep an eye on the right influencers that would be a perfect fit to promote your brand. Not just it, we regulate your collaborations with your influencers 24/7. Vavo Digital welcomes you to tap into the world where we execute SEO with influencer marketing for the greater good of your brand. Oh, wait, we have not talked yet? Why not have a chat at hello@vavodigital.com?