Thanks to the many types of content it can support and the vast audience we have at our disposal for outreach, YouTube has emerged as a top platform for entertainment, education, reviews, and influencer marketing. With roughly 3.5 billion daily views in India, short YouTube videos have become a popular trend that influencer should take […]
Recently, We visited a dhaba at CP, Delhi wherein we saw a board with Paresh Rawal’s popular Meme inspired from “Yeh daru nahi re baba dawai hai” from the movie “Phir Hera Pheri” on it. And at that moment we got curious about how far memes have come and it seems to us that it […]
Have you ever wondered what your audience would be viewing apart from your content? We are sure you might have thought about it and wanted an answer to it as well. But what if we say you can get a list of what your channel viewers are searching for? Nah, we are not kidding! YouTube […]
Right before we jump into what affiliate marketing trends you should watch out for in the year 2022, let us discuss the term affiliate marketing. It is nothing but a type of marketing where a business rewards the affiliate with a commission fee for every visitor or customer they bring by their marketing efforts. Over […]
Have you ever felt making an old content piece viral again? Have you ever felt like targeting a newer audience and sharing the evergreen & relevant content with them? If yes, then it’s time you start repurposing your content! Repurposing content simply means tweaking the content piece, changing its format, and even the target audience. […]
For the past 2-3years, we have seen the increasing popularity of content creators, influencers, etc, making them a celebrity in their genre. Especially during the lockdown, with limited and restricted outdoor activity, the content consumption, whether in the form of text, video, and now even the consumption of audio content increased exponentially. Content creators went […]
The recall value of well-executed influencer marketing campaigns has been doing wonders. And that’s what has driven brands crazy over leveraging influencer marketing with their overall marketing strategies. Influencers have become a crucial part of marketing. To put it simply, influencer marketing has become a must for every brand, because today no campaign strategy is […]
Marketers have been aligning email marketing with their marketing efforts since forever. The question, however, remains whether it is still effective or not. While many other marketing forms have evolved with time, email marketing is even now optimized by brands. In 2019, a research study concluded that there were about 3.9 billion global email users […]
Are you witnessing how beautifully the marketing industry is evolving? Have you noticed how marketers are embracing these frequent trends and changes? The marketing industry surely doesn’t believe in the pause button. Social media platforms like Instagram, Snapchat, etc., are always aiming to introduce new features and trends to allow brands to level up their […]
Influencer marketing has evolved with time. As influencers are becoming prevalent in the industry, brands and marketers have ensured to align influencer marketing with their overall campaign. The term influencer, however, has been there for decades. If we look several years back, many brands, even in those years, leveraged the power of influencers. Do you […]
